Tag: Cards Against Humanity
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Examination of Gendered Pricing in Product Marketing: A Case Study of Cards Against Humanity ‘For Her’
self insemination kit Abstract: This article investigates the phenomenon of gendered pricing through the lens of the recent launch of Cards Against Humanity ‘For Her,’ a product marketed towards women. The findings suggest that the introduction of a pink variant of the existing game, priced $5 higher than its standard counterpart, exemplifies a broader trend…