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Get Ready to Ugly Cry Over the Latest ‘Thank You, Mom’ Ad!
The Olympic Games are just around the corner, and you know what that means—Proctor and Gamble is back with another tear-jerking “Thank You, Mom” commercial that’s set to have moms everywhere reaching for the tissues. Seriously, grab some waterproof mascara because this one is a real heartstring tugger.
Back in 2012, P&G introduced the world to their “Thank You Mama – Best Job” commercial during the London Olympics. It was an emotional whirlwind, showcasing the journeys of four mothers and their children who went on to achieve Olympic greatness in their respective sports. It was a touching tribute to the sacrifices moms make to help their kids chase their dreams.
Fast forward to 2016, and the new installment, titled “Thank You, Mom,” carries a profound message: “It takes someone strong to make someone strong.” Just reading that gives me the feels—bye-bye, makeup!
You can check out the video here (but maybe do it in private unless you enjoy an audience for your emotional breakdown). The ad opens with a little girl witnessing a tornado, and as her mom guides her to safety, the fear in her eyes fades away thanks to her mother’s calm demeanor. Flash forward, and we see that girl is now an Olympic gymnast. From there, we meet other athletes, like a volleyball player recalling a childhood car accident and the comforting words of her mother, or a swimmer who remembers his mom’s steady gaze during a frightening elevator jolt. Each moment highlights how these mothers projected strength to help their kids navigate fear.
The ad artfully juxtaposes those childhood memories with scenes of the now-adult athletes competing at the Olympics. It’s a powerful reminder that the strength instilled by mothers during tough times resonates throughout their children’s lives.
Watching this as a mom is a unique experience. We often go through life instinctively protecting our children, providing them with the strength they need—even when we’re feeling vulnerable ourselves. It’s easy to overlook our own sacrifices when we’re busy nurturing our kids. But P&G’s ad serves as a poignant reminder that those everyday acts of love and support truly matter.
When I think back to my own mother helping me climb down from a tree, I realize just how much I lean on her strength in my own parenting. I try to embody that same calm for my kids, especially when I see anxiety creeping in. Yes, we can’t shield them from every fear, but showing them how to conquer those fears is priceless. It’s a hefty responsibility, but one that we embrace fully.
So, here’s a big thank you to P&G for the tears and for reminding us that our seemingly small efforts to uplift our children are incredibly significant. And if you’re looking for more resources on home insemination, check out this link, or visit this blog for great insights on pregnancy. And don’t forget to check out this blog post for more information on terms and conditions.
In summary, the emotional power of P&G’s “Thank You, Mom” ad is undeniable, showcasing how the strength of a mother shapes her children’s lives.