Mrs. Claus: The Genius Behind the Holiday Hustle in This Ad Everyone’s Raving About

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Updated: Feb. 19, 2021
Originally Published: November 21, 2016

A new ad from Marks & Spencer reminds us that even the most intense sibling squabbles can be soothed during the festive season, all thanks to the clever Mrs. Claus. The heartwarming commercial showcases how Christmas can mend relationships, particularly between bickering brothers and sisters, with a little festive magic from the woman who knows how to keep Santa on track.

As reported by The Telegraph, the ad features a spunky Mrs. Claus working tirelessly behind the scenes on Christmas Eve while Santa is busy delivering gifts worldwide. The story follows an energetic six-year-old who wreaks havoc on his older sister’s belongings, including ruining her favorite sneakers with some help from the family dog, Max. Not to worry—Mrs. Claus swoops in via helicopter to deliver a brand new pair, fulfilling the little brother’s thoughtful request for his sister.

Portrayed by the talented Janet McTeer, known from “Tumbleweeds,” this modern Mrs. Claus embodies the spirit of the season, showing the love and togetherness that families crave during Christmas. The campaign aims to infuse warmth, empathy, and humor into the holiday narrative, as noted by Mr. Bousquet-Chavanne, the executive director at Marks & Spencer.

This fresh take on Mrs. Claus (who’s seen reading “50 Shades of Red” at one point) resonates with many parents, especially when it comes to sibling dynamics. Growing up, my parents would often wish for nothing more than for my siblings and me to get along, a sentiment we never took seriously since, let’s be honest, it was impossible. As I prepare to celebrate Thanksgiving with my brothers, I can predict the usual bickering over football, movies, and why on earth Jake needs three servings of turkey. I’m pretty sure my parents will still be hoping for that elusive peace this Christmas.

As the father of two young boys myself, I can only hope that amidst the inevitable rivalry, there will be moments of kindness and love, just like the ones featured in the ad. Unfortunately, there are no Marks & Spencer stores around, so I guess I’ll have to wait for that Christmas cheer—unless Mrs. Claus is reading this…

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In conclusion, this charming ad not only highlights the importance of family connections during the holidays but also gives Mrs. Claus her well-deserved moment in the spotlight as the brains behind the festive operations.