I’m Just a LuLaRoe Enthusiast on a Quest for My Unicorn(s)

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It all kicked off with a pair of black leggings. A friend of mine, Lucy, was hosting a “Battle of the Hostesses” party and invited me along. I’ve always had a soft spot for comfy leggings, so I decided to check it out. At the time, I had no clue what LuLaRoe was, and honestly, I thought $25 for leggings was a bit much, especially since my go-to H&M pairs only cost $12!

Lucy insisted that I’d never felt anything as soft as these leggings, so I decided to take a plunge. I bought just one pair that day, and wow, was I hooked! They were so comfy that I practically lived in them for three to four days straight—no shame here! I even posted about my newfound love on Facebook, and to my surprise, a ton of friends chimed in, sharing the same enthusiasm.

Once my love for LuLaRoe was out in the open, my friends bombarded me with shopping tips. They added me to countless groups, explaining how important it was to follow multiple consultants to snag the cutest pieces since each one has different inventory. I quickly learned about “unicorns”—the elusive, highly sought-after prints that everyone dreams of finding. The more groups I joined, the better my chances became.

Then, a friend connected me with her sister, who had just embarked on her LuLaRoe journey as a consultant. It felt like I was jumping in on a secret club, and it certainly came with perks. While I’m not exactly a loyalist, having a go-to LuLa dealer has proven to be key for snagging the best selections.

I had no idea that those simple black leggings I bought would turn out to be such a hot commodity in the LuLa world. It turns out they’re considered unicorns! Disappointment washed over me when I realized how hard they were to find. I figured, why bother with solid colors like pink or blue when I could dive into the quirky prints? Prints were outside my comfort zone, but LuLaRoe made it impossible to resist. My very first pair featured adorable ladybugs, and I was instantly hooked on the wild patterns—geometric shapes, masquerade masks, sunglasses, cassette tapes, and yes, even hipster penguins.

While leggings are the face of the brand, LuLaRoe offers so much more. The tops are designed just for taller women like me—longer cuts for the win! No more worrying about my backside on display when I pair them with leggings. And I’ve even grown fond of their dresses, which is saying something since I typically shy away from anything too form-fitting.

Yet, leggings will always reign supreme in my heart. I now have my own personal collection of unicorns that I’m determined to track down. I’ve rallied my LuLaRoe-loving friends to keep an eye out for me, and I do the same for them. My wild hunt began with a pair of sugar skull leggings from the Halloween collection. Picture this: I was in my sister’s car, driving through New Jersey, obsessively refreshing a sale group to grab them—and I missed out! Luckily, my friend found them in a resale group for me. Admittedly, I paid more than retail, but I’d never reveal how much. Totally worth it!

I’ve learned that buy/sell groups can be treasure troves for hunting down unicorns (oops, maybe I shouldn’t be sharing my secrets), but eBay is where the real magic happens. I’ve managed to snag almost all of my prized unicorns there—sure, over retail, but my love for them made every penny worth it. We all have our indulgences, right? And just to be clear, I’m not a consultant, not getting paid by LuLaRoe, and definitely haven’t received any freebies. I’m simply enamored with these crazy-patterned leggings that feel like butter!

I know many folks have strong opinions about LuLaRoe, and I’ve had my doubts too. Yes, they’re pricey. But they’re my little luxury! I’ve factored LuLaRoe into my monthly budget, and considering I don’t splurge on much else, I’d say I’m spending my money wisely. After all, I haven’t worn jeans in ages. Sorry, not sorry!

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In summary, my journey into the world of LuLaRoe began quite innocently with a single pair of leggings, but it has transformed into a delightful obsession filled with quirky prints, community support, and, of course, the ever-elusive unicorns.