When I first saw the social media uproar surrounding Kat von D’s lipstick named “Underage Red,” my initial reaction was something like: Wow, why didn’t I come up with that? Sure, the name is a bit provocative, but I really don’t grasp why it’s causing such a stir—especially as a parent of a 12-year-old. Makeup brands have been getting increasingly bold with their names for years. Think of Chanel’s “Vamp” from 1995, or Nars’ “Orgasm,” which became a top-selling blush. Then there are cheeky names like MAC’s “Nymphette” and Urban Decay’s “Pussy Galore”—not to mention my favorite, an eye shadow called “Backdoor.” You see where they’re going with this, right?
Kat von D’s Response
Kat von D stepped up on Facebook to clarify her choice, saying, “‘Underage Red’ isn’t a soft, feminine shade. It’s not a sophisticated deep red, either. It’s a vibrant, unapologetic red. To me, ‘Underage Red’ symbolizes feminine rebellion. The wild and outrageous claims that my cosmetics promote the degradation of women go against everything I believe in. If the word ‘underage’ leads you to a disturbing conclusion, perhaps it’s time to examine your own thoughts. Consider the harm that such negativity can inflict. So, NO. I will not compromise my integrity or creative freedom. NO. I will not be removing ‘Underage Red’ from my lineup. And NO. This is not an apology.”
You go, Kat! I would love to rush to the nearest beauty store to snag this nostalgic shade, but it seems I’ll have to wait a bit longer—it’s already sold out. I wonder if they still make Stiff Stuff.
Further Reading
For more parenting discussions and insights, check out our other blog posts such as this one. If you’re on a journey of your own, resources like Make a Mom can provide valuable guidance, and UCSF’s IVF page is an excellent resource for pregnancy and home insemination.
Conclusion
In summary, while the name “Underage Red” may raise eyebrows, it’s clear that Kat von D stands firm in her vision of creativity and empowerment. Makeup brands have long played with provocative names, and this lipstick is just another example of that playful spirit.