When you scroll through a friend’s beautifully arranged Instagram profile, it’s all too easy to overlook the effort that goes into snapping those seemingly effortless shots. Enter this amusing video that sheds light on the truth behind those posts, reminding us that “behind every stylish person on Instagram” is often an Instagram Partner—and maybe a brick wall too!
Presented in a mockumentary style, the video dives into the life of the so-called “Instagram Partner”—the one tasked with capturing those trendy #OOTD (outfit of the day) images.
In the clip, the men share their identities and discuss their roles as professional Instagram Partners. They reveal the myriad challenges they face, like needing to wipe their phones of other apps to free up space for more photos or the intense pressure to be the first to comment on their partner’s posts. Surprisingly, these roles spill over into their everyday lives. For instance:
- They’re always running late due to taking too many shoe pictures.
- “We used to savor our meals; now we just photograph them.”
- “I’m basically a human selfie stick.”
The video was uploaded to YouTube earlier this week by a comedy group called The Quirky Hour from Missouri, and it has quickly amassed over 2.5 million views since its release. They’ve even launched an Instagram Partners Tumblr, encouraging all the beleaguered partners out there to “find help at InstagramPartner.com.” The site currently showcases a collection of humorous photos and “Instagram Partner Struggles.”
While the whole concept is lighthearted, it’s hard not to appreciate the cleverness of it. A decade ago, snapping a picture of your latte or your shoes would have seemed ludicrous; now, it’s a daily ritual. With professional Instagram models and bloggers documenting their every picture-perfect moment, it’s worth chuckling at this absurd trend.
Instagram can be a fun platform for connection, but it also imposes real pressure to portray lives as flawless, fashionable, and filled with excitement. This video serves as a delightful reminder not to take it too seriously. And if you happen to have an Instagram Partner, maybe let them take a break—I’m sure their thumb is pretty worn out from all that picture-taking!
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In summary, this hilarious video captures the essence of what it means to be an Instagram Partner, revealing the humorous struggles behind the perfect posts. It encourages us to embrace the absurdity of social media while reminding us to appreciate the real-life moments that matter.