As Easter approaches this Sunday, it’s hard not to notice how much the holiday has evolved since our childhood days. Back then, Easter meant a chocolate bunny and perhaps a bag filled with stale, orange jelly beans. Fast forward to today, and it seems like Easter has transformed into a springtime version of Christmas, complete with extravagant gifts and elaborate decorations.
Recent reports from the National Retail Federation (NRF) indicate that Easter spending is expected to reach a staggering $17.3 billion this year. A survey conducted by Prosper Insights and Analytics reveals that consumers are projected to spend approximately $2.4 billion on candy alone, with an additional $2 billion allocated for gifts. The remainder of the budget will be spent on clothing, decorations, food, and, of course, flowers. On average, those celebrating Easter plan to spend about $146 per person.
A quick browse online highlights this new trend. For instance, Target’s website features a “build your own Easter basket” option, showcasing rows of toys that are anything but inexpensive. The first row alone includes a $52 Paw Patrol toy, a $40 Zootopia set, and a nearly $20 Barbie doll.
Pinterest is also buzzing with ideas for teacher gifts, intricate decorations, and even “Easter trees”—full-sized Christmas trees adorned with spring-themed decor. What happened, America? Easter used to be a simple occasion, one that didn’t require much fuss unless you were celebrating it religiously. Now, it feels like it’s just another opportunity for us to shower our children with countless toys and organize elaborate gatherings.
Of course, people have the freedom to spend their money however they wish, but how far will this trend go? I can already envision my child returning from school, excitedly telling tales of how the Easter Bunny arrived in a carrot sleigh pulled by baby chicks, delivering extravagant gifts like a swing set and a new gaming console.
If transforming Easter into a Spring Christmas is your family’s style, go for it! As for my family, they think I’m going all out when I splurge on Godiva bunnies and a coloring book from the dollar section. And honestly, that’s the way I plan to keep it.
For those navigating the journey of parenthood, check out this excellent resource for more insights on pregnancy. If you’re interested in the fertility journey, this guide is an authority on the topic. And for more tips on home insemination, don’t miss this post.
In summary, Easter has certainly evolved from a simple holiday to an extravagant celebration, leading many to wonder when it became akin to Christmas. While some families opt for a lavish approach, others prefer to keep it simple, celebrating the holiday in their own unique ways.