In my household, we have few restrictions. R-rated films, books with explicit humor, and even the occasional swearing from my kids are all permissible as long as they’re not directed at anyone in a hurtful way. We have an open policy about screen time and food choices, fostering a relaxed environment. However, one thing is strictly off-limits: the content created by Jake Paul and Logan Paul. I refer to them as the “Entitled Brothers.”
If you don’t have teens or tweens, you might be blissfully unaware of these YouTube personalities. However, if you’ve heard of Logan Paul, it’s likely due to his infamous stunt involving footage of a deceased individual, a moment that shocked many. For those unfamiliar, the Paul brothers initially gained notoriety on Vine before transitioning to YouTube, where they became “superstars.” Jake even enjoyed a brief role in a Disney Channel series, where he garnered plenty of eye-rolls from parents.
Even before Logan’s reprehensible actions, there were ample reasons to disapprove of the Pauls. Their demeanor exudes arrogance and a sense of entitlement. While I acknowledge their entrepreneurial spirit in exploiting social media, their brand of “talent” is devoid of any real value. They seem to celebrate a lifestyle rooted in self-promotion and mockery. Jake Paul has boasted about his influence, even claiming, “Disney knows I have the power. They love me for that.”
Jake’s antics have even alienated his neighbors, who he dismissively refers to as “haters.” His response to complaints about his disruptive behavior was shockingly dismissive: “But people like going to circuses, right?” Clearly, he misses the point.
After enduring what felt like endless hours of my children belting out Jake Paul’s self-indulgent anthem, “Everyday Bro,” I finally put my foot down. It wasn’t just the annoyance of their brash behavior that got to me; it was the damaging message they conveyed to my sons—essentially teaching them that loudness, narcissism, and rudeness lead to fame and wealth. This is the last thing I want them to internalize in a world already rife with toxic values.
Several months ago, I made a firm decision: my children were no longer allowed to engage with Jake or Logan Paul’s content in our home. This was non-negotiable.
I realize my kids might still indulge in these videos at school or at friends’ houses. However, while my husband and I still have some influence, I hope our strong stance on this issue resonates with them. Our relaxed approach to many other topics makes this particular prohibition stand out; it’s not just another arbitrary rule, but rather a clear message that hate and negativity will not be accepted here.
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In summary, while my parenting style is generally permissive, I draw the line at the Paul brothers’ content due to their troubling messages. The values they represent conflict with what I want my children to learn and embody. Setting boundaries is crucial for cultivating a positive environment.