MLMs: More Than Just a Financial Burden — They Can Harm Your Friendships

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Women who became stay-at-home moms in the last decade or so have faced unique challenges. While social media provided new ways to connect, it also opened the door to a troubling trend — multi-level marketing (MLM) schemes. These ventures often lead not only to financial losses but also to the erosion of friendships, leaving many feeling defeated and frustrated instead of empowered.

Let’s face it; the MLM industry has infiltrated almost every aspect of our lives. From leggings and essential oils to skincare products and wellness supplements, there seems to be an MLM for everything. Many of us have come to understand the downsides of these schemes, yet back in 2013, I found myself drawn in during a particularly overwhelming time in my life.

I vividly recall a friend inviting me to an event centered around “healthy living.” As a new mom juggling three kids, the promise of recipes and meal prep tips sounded appealing. Instead, I was met with a hard sell on overpriced fruit-infused supplements. There were no practical tips — just an aggressive pitch to buy their products or join their sales team.

Then came the vague invitations for “girls’ nights.” I often rushed to drop off my kids, only to find these gatherings were cleverly disguised sales pitches. Feeling pressured to buy something from a friend, I would leave with items I didn’t want, like a $70 pair of leggings I could barely afford.

The pressure didn’t stop there. I would sit through pitches that implied if I didn’t jump on board, I was missing out on financial freedom and a chance to be my own boss. The success stories of women like “Gretchen,” who supposedly made it big with minimal effort, only added to the pressure.

Leaving was an option, but these were friends and neighbors. Do I cut ties and risk isolation, or endure the uncomfortable pitch while seething with resentment?

MLMs have been around for ages, but the rise of social media transformed them into relentless recruitment machines. Today, anyone can claim to be a “boss babe” with just an Instagram account, often at the expense of genuine friendships. The days of straightforward product parties have been replaced by sneaky tactics, making it hard to trust anyone.

The hard truth is that most MLM participants earn very little, if anything at all. In fact, studies show that a staggering 99% of those involved in MLMs end up losing money. This reality is often accompanied by the loss of friendships as one person desperately tries to sell products, risking genuine connections for a fleeting chance at income.

A recent post on Reddit echoed this experience, detailing how a long-standing friendship was strained over persistent MLM pitches. When one friend rejected the sales attempt, the other responded dismissively, showcasing how these schemes can lead to a breakdown in relationships.

So why do so many people still pursue MLMs, despite the risks to their friendships? A Washington Post article highlights that many women seek flexible work options to balance family responsibilities, making the MLM promise seem appealing. They often want to regain a sense of identity while feeling undervalued in both the workplace and at home. The allure of financial independence and camaraderie can be hard to resist, especially when marketed as a way to “do it all.”

Unfortunately, the fallout from these pursuits is significant. Women are now hesitant to form new friendships, fearing ulterior motives. I experienced this myself when I connected with a mom in my new neighborhood. She confessed her apprehension about me potentially trying to sell her something, illustrating how deeply the MLM culture has impacted our ability to form connections.

In conclusion, the MLM landscape is fraught with pitfalls that can jeopardize friendships and drain finances. It’s crucial to steer clear of these schemes and prioritize genuine relationships over profit. The pursuit of selling products is not worth losing friendships that can enrich our lives.

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In summary, MLMs can be detrimental to both your financial stability and your social connections. It’s better to avoid these schemes and focus on building authentic relationships.