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In light of recent legislative changes, a well-known dating app is now allowing users to connect based on their stance on abortion. In May 2021, Texas enacted a law that bans abortions after just six weeks of pregnancy, effectively criminalizing the procedure and creating a culture of fear for women considering their options. Many believe this law is an infringement on bodily autonomy and will not achieve its intended goal of reducing abortions; rather, it may lead to more unsafe procedures. According to the World Health Organization, unsafe abortions contribute to 13% of maternal fatalities.
In response to this contentious issue, various organizations have been mobilizing to educate the public and advocate for change. Protests have erupted, and several corporations have stepped up to support those affected. For example, Lyft has pledged to cover legal expenses for drivers who assist clients seeking abortions, while Bumble has contributed to relief funds for employees impacted by the law. Salesforce is also offering relocation assistance to Texan employees at risk due to the new regulations.
Among these efforts, dating app OKCupid has made a notable move. Chief Marketing Officer, Sarah Green, announced an initiative that includes a virtual “bumper sticker” feature for users’ profiles, prominently displaying “Pro-Choice” in bright pink. This decision was influenced by an 18% increase in users identifying as pro-choice in their bios over the past year. Research shows that political beliefs rank among the top factors daters consider when searching for a match.
By introducing this feature, OKCupid not only highlights users’ positions on abortion but also commits to donating $1 to Planned Parenthood for every profile that utilizes the badge. This initiative reflects a broader commitment to social responsibility, extending support beyond just employees.
As someone who has navigated the dating landscape post-divorce, I appreciate the potential for this feature to streamline discussions around political compatibility. My previous relationship struggled with differing views, and being able to identify these stances upfront could prevent uncomfortable conversations later. A focus on shared values, especially regarding critical issues like abortion, is essential for fostering healthy connections.
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Summary:
A popular dating app, OKCupid, has introduced a new feature allowing users to match based on their abortion views, responding to recent restrictive legislation in Texas. This initiative not only highlights users’ pro-choice stances but also includes a donation to Planned Parenthood for each profile that participates. The move reflects a growing trend among daters to prioritize political compatibility in their relationships, promoting a healthier dating environment.