The LEGO Collection x Target Has Arrived and It’s Absolutely Adorable!

The LEGO Collection x Target Has Arrived and It's Absolutely Adorable!artificial insemination kit for humans

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By Jamie Parker | November 10, 2021

Discover Target’s exciting new 300-piece lifestyle collection featuring LEGO products for the entire family!

When I first heard about the collaboration between LEGO and Target, I was doubtful that 300 unique items could be inspired by those iconic plastic bricks. However, the newly launched LEGO Collection x Target isn’t merely a set of items influenced by the beloved building blocks; it’s a comprehensive lifestyle, home, toy, pet, and clothing collection that’s vibrant, charming, and practical. You’ll find yourself humming, “Everything is awesome!”—a fun nod to the catchy tune from The Lego Movie. Let’s dive into what this collection has to offer!

This collection includes home decor, pet products, toys, gifts, and apparel for the whole family. According to the brand, it is the most inclusive partnership Target has ever undertaken, providing a diverse range of sizes (women’s apparel from XXS to 4X and men’s from S to 5XLT), along with adaptive and sensory-friendly options for kids and babies, like products with flat seams or discreet openings.

Target describes it as “a reimagining of the LEGO brand’s vibrant bricks into a curated selection of lifestyle items that guests can wear and use daily to celebrate self-expression and togetherness this holiday season and beyond.” The LEGO Collection x Target is priced between $1.50 and $120, with most items costing under $30.

I’m totally in love with these adorable Lego-inspired ceramic tumblers ($5).

These color block pillows ($20 each) would look fabulous on a child’s twin bed or in a stylish downtown loft.

For home organization, you can’t miss these cute storage bins shaped like LEGO heads ($25). They stack together like a Lego Minifigure Russian doll. So precious!

They even offer holiday-themed items like gift bags ($1.50) and stockings ($15).

And, of course, there are clothing options for the entire family, such as this pajama set (various prices).

For moms, check out this stylish zip-up track jacket ($35).

While you can peruse the collection online now, it will officially be available in-store and on Target.com starting December 4.

“The LEGO brand has a unique ability to excite every family member, and we anticipate that enthusiasm will grow as we provide LEGO fans of all ages the chance to engage with our brand in an innovative way through this collaboration,” stated Mark Lewis, design director at LEGO Group. “We take pride in enabling consumers to curate and craft looks as distinctive as their families through this collection, just as they would with LEGO bricks, and we are thrilled to bring this to Target customers this holiday season.”

Happy LEGO holidays, everyone!

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Summary:

The LEGO Collection x Target is a delightful and inclusive lifestyle collection featuring 300 items that span clothing, home goods, toys, and more, perfect for families. Available starting December 4, the collection focuses on self-expression and togetherness while offering a range of sizes and adaptive products. Prices range from $1.50 to $120, with most items under $30.