A Call to Beachbody Coaches: Stop Targeting New Moms

self insemination kit

Dear Beachbody Coaches,

I’m sure many can relate to this scenario: you’re casually scrolling through your Facebook feed, and suddenly you see yet another acquaintance diving into the world of coaching others on “losing weight and getting healthy!” You wince as you notice a message waiting for you, extending an invite to join their “incredible journey.”

If this doesn’t sound familiar, consider yourself fortunate. But I suspect these coaches specifically target me because I’m perceived as an “easy” mark. After all, I recently had twins! Surely, I must be desperate to shed that baby weight!

The Typical Message

Here’s how the typical message unfolds: “Congratulations on your twins! I’d love to assist you in losing the baby weight!” First of all, um, thanks? Secondly, please stop! I barely know you!

Every time you mention that I should lose weight, it plants a seed of doubt in my mind. I can’t help but internalize that message, which then seeps into my parenting. One of my biggest fears is that my insecurities will affect my daughters’ ability to maintain a healthy self-image.

The Impact of Your Words

When you offer to “help” me get fit (i.e., lose weight), it makes me obsess over the calories in the cupcake I shared with my daughter. It leads to me skipping treats we made together, and she notices. It compels me to push through workouts instead of resting when I should be, leaving her wondering why I’m too tired to play.

“Oh, but just buy the Shakeology!” you might say. “It’s only the cost of a daily Starbucks! Surely you can sacrifice that?” To which I reply, “I haven’t had a Starbucks drink since before the twins arrived.” It’s either your shakes or my daughters’ formula, so…

Redefining Strength

Now, I’m not against leading a healthy lifestyle and setting a good example for my daughters. It’s genuinely important to me. However, the current narrative that “strong is the new skinny” or “I want to show my daughter that women should be strong!” is troubling. Why? Because “strong” often becomes equated with flat abs and visible muscle definition.

What I inadvertently communicate to my daughters with these messages is that their value lies in how they look or how clean they eat. I refuse to accept that!

I’d rather teach them to enjoy their broccoli before indulging in chocolate cake. I want them to move their bodies for the fun of it, not out of obligation to be strong. It’s essential for them to know that taking a break is perfectly fine, and there are no “cheat” days because all foods can fit into a balanced diet.

I want to instill in them the importance of listening to their bodies rather than succumbing to societal pressures. Our minds might always compare ourselves to others, but our bodies can be content as they are. I want my daughters to understand that their worth is not determined by their appearance or how many cookies they eat.

A Final Plea

So, please, stop. Let me embrace this time of motherhood, with all its love handles and restful moments, without your constant nudging to join your “team.” I’m committed to raising strong, balanced women, and I can’t be distracted.

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In summary, while it’s important to maintain a healthy lifestyle, we must not forget the impact of our words on those around us. Encouraging a balanced view of health is vital, especially for our children.