Sesame Workshop, the creative force behind the beloved show Sesame Street, has introduced two new characters: Wes, a 5-year-old Muppet, and his father Elijah. These additions aim to assist families in discussing race and racism with their children. The initiative is part of “The ABCs of Racial Literacy,” which falls under the ongoing “Coming Together” program focused on racial justice. This effort reflects Sesame Street’s commitment to addressing contemporary issues, including autism and addiction.
In a recent video, Wes and Elijah engage with Elmo to explain melanin and the concept of race. During a park outing, Elmo curiously asks, “Why is Wes’ skin brown?” Wes responds by explaining, “My mom and dad told me it’s because of melanin, right Dad?” Elijah elaborates, saying, “Melanin is something we all have that determines our skin color, eye color, and hair color.” He emphasizes, “Our skin color is a vital part of our identity, and it’s important to recognize and celebrate our differences.”
Dr. Jeanette Betancourt, Senior Vice President of Sesame Workshop, noted that children are not colorblind; they notice racial differences from an early age and start forming their identities young. “The ABCs of Racial Literacy” aims to encourage open and age-appropriate discussions among families, helping children develop a positive self-image while appreciating the identities of others.
A recent study commissioned by Sesame Workshop found that for children aged 6-11, racism is a significant concern, particularly among Black children. While many parents are open to their children learning about race through various media, only 23% felt they had adequate resources to facilitate these conversations. The new resources from “The ABCs of Racial Literacy” seek to bridge this gap for parents and caregivers as they talk to their children about race and discrimination.
Kay Wilson Stallings, Executive Vice President of Creative and Production at Sesame Workshop, stated, “As a trusted source for families, we have a responsibility to advocate for racial justice and empower parents to discuss race and identity with their kids early on.” She added that understanding racism and its impact is essential for dismantling it, especially during times of social discord.
An added benefit is that these new resources are available in both English and Spanish, accessible through various national and community programs.
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In summary, Sesame Street’s introduction of new Black Muppets aims to foster conversations about race among children and their families, promoting racial literacy and understanding. The initiative supports parents in navigating discussions on these critical topics, with resources available in multiple languages.